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Perceptions of foreign tourists by local service providers: the case of Fethiye, Turkey

✍ Scribed by Metin Kozak; Asli D. A. Tasci


Publisher
John Wiley and Sons
Year
2005
Tongue
English
Weight
162 KB
Volume
7
Category
Article
ISSN
1099-2340

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✦ Synopsis


Abstract

A substantial amount of research has been carried out on foreign tourists' perceptions of the attitude and behaviour of locals. However, locals' perceptions of foreign tourists' attitude and behaviour has not received as much attention from researchers. The aim of this study was to empirically investigate the locals' perceptions of attitude and behaviour of those foreign tourists who regularly visit a destination. The study was undertaken on various local service providers in the tourism and hotel industry, such as hotels, restaurants, travel agencies and gift shops in the central part of Fethiye, a popular tourist town in southwest Turkey. Using both open‐ended and structured questions, locals' perceptions of two nationalities of foreign tourists, namely British and Germans, were measured. Findings revealed that, overall British tourists were viewed as more positive than their German counterparts. Theoretical and practical implications are provided, followed by limitations and future research suggestions. Copyright © 2005 John Wiley & Sons, Ltd.