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People, products, and pursuits: Exploring the relationship between consumer goals and product meanings

✍ Scribed by Mark Ligas

Publisher: John Wiley and Sons
Year: 2000
Tongue: English
Weight: 393 KB
Volume: 17
Category: Article
ISSN: 0742-6046
DOI: 10.1002/1520-6793(200011)17:11<983::aid-mar4>3.0.co;2-j

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