Package Design Determining Young Purchasers ‘Buying Decision: A Cosmetic Packaging Case Study on Gender Distinction

✍ Scribed by Siripuk Ritnamkam; Nopadon Sahachaisaeree

• Book ID: 113889893
• Publisher: Elsevier
• Year: 2012
• Tongue: English
• Weight: 425 KB
• Volume: 38
• Category: Article
• ISSN: 1877-0428
• DOI: 10.1016/j.sbspro.2012.03.359