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Ownership Identity and Concentration: A Study of their Joint Impact on Corporate Diversification

✍ Scribed by Julia Hautz; Michael C. J. Mayer; Christian Stadler

Book ID
110977762
Publisher
John Wiley and Sons
Year
2011
Tongue
English
Weight
326 KB
Volume
24
Category
Article
ISSN
1045-3172

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## Abstract This paper examines the relationship between adolescent girls' self‐esteem, self‐monitoring, and social groups (i.e., susceptibility to peer influence and group identification/differentiation) on one hand, and their perception of brand symbolism on the other. There is particular interes