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Opportunities for commercial accommodation in VFR travel

✍ Scribed by Elisa Rose Backer


Book ID
102445525
Publisher
John Wiley and Sons
Year
2009
Tongue
English
Weight
304 KB
Volume
12
Category
Article
ISSN
1099-2340

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✦ Synopsis


Abstract

This research explores the extent to which VFR travellers utilise commercial accommodation in the Sunshine Coast, Australia, and profiles the characteristics and behaviours of this particular type of VFR traveller. The research indicated that 26% of the VFRs stayed in commercial accommodation (CVFRs). This closely aligned with research using the same method in a comparative destination, Ballarat, Australia, indicating that 22% of VFRs stayed in commercial accommodation. CVFR travellers occupied similar types of commercial accommodation as non‐VFRs and engaged in similar tourism activities. However, they came from different generating regions and used different sources of information for planning their trip. Copyright Β© 2009 John Wiley & Sons, Ltd.


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