Consumer age role norms, then and now
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Pamela L. Alreck
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Article
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2000
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John Wiley and Sons
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English
โ 139 KB
Recent research has led some scholars to suggest we are moving toward an "ageless society." This survey project replicates a 1980 study to measure changes in age role adherence and prescriptions. The Age Role Scale scores for six behavior-domain subscales and in total were almost identical to those