๐”– Bobbio Scriptorium
โœฆ   LIBER   โœฆ

Nonconscious Consumer Psychology

โœ Scribed by Tanya L. Chartrand; Gavan J. Fitzsimons

Book ID
108165420
Publisher
Elsevier Science
Year
2011
Tongue
English
Weight
133 KB
Volume
21
Category
Article
ISSN
1057-7408

No coin nor oath required. For personal study only.

๐Ÿ“œ SIMILAR VOLUMES

A nonconscious processing explanation of
A nonconscious processing explanation of consumer response to product design
โœ Robert W. Veryzer ๐Ÿ“‚ Article ๐Ÿ“… 1999 ๐Ÿ› John Wiley and Sons ๐ŸŒ English โš– 208 KB ๐Ÿ‘ 2 views

Even though there is an established body of research concerning nonconscious memory processes and how they may influence preference formation, the importance of this work for understanding consumers' responses to product designs has been largely overlooked. Although evidence that product design can

Scenes from consumer psychology
Scenes from consumer psychology
โœ RACHEL BOWLBY ๐Ÿ“‚ Article ๐Ÿ“… 1992 ๐Ÿ› John Wiley and Sons ๐ŸŒ English โš– 803 KB
New developments in consumer psychology
New developments in consumer psychology
โœ Stephen E.G. Lea; Russell W. Belk ๐Ÿ“‚ Article ๐Ÿ“… 1994 ๐Ÿ› Elsevier Science ๐ŸŒ English โš– 280 KB