Machiavelli based The Prince on his profound understanding of human nature. This short treatise on Renaissance statecraft and power has been controversial and inspiring since its first publication 500 years ago. Machiavelli's analysis of the ways men seize, retain, and lose power was the first analysis of realpolitik and has been used ever since as a handbook for manipulating events to one's own advantage. In Niccolo Machiavelli's The Prince Tim Phillips interprets Machiavelli's incisive work for today's business world. Twenty-first century readers will discover:
β’ Why you'll lose power unless you use it;
β’ How to to set tough targets for yourself;
β’ Why you should befriend your enemy's enemy;
β’ Ways to send messages through your actions, not your words;
β’ Why nothing fails like success.
Niccolo Machiavelli's The Prince is not a substitute for the original. Its purpose is simply to analyse the timeless nature of Machiavelli's insights and bring them to life with modern business and political examples. This brilliant interpretation of The Prince, often regarded as the first work of modern philosophy, is an entertaining accompaniment to one of the world's most useful (and notorious) books.