✦ LIBER ✦
New Brands Versus Brand Extensions, Attitudes Versus Choice: Experimental Evidence for Theory and Practice
✍ Scribed by Michael S. McCarthy; Timothy B. Heath; Sandra J. Milberg
- Book ID
- 110258944
- Publisher
- Springer US
- Year
- 2001
- Tongue
- English
- Weight
- 129 KB
- Volume
- 12
- Category
- Article
- ISSN
- 0923-0645
No coin nor oath required. For personal study only.