The papers in this volume cover three major areas of International Business: Developments in Theory, The Foreign Market Servicing Strategies of Multinational Firms and Asia-Pacific Issues. The theory section examines the internationalisation process, the role of management in international business
Multinational Corporations and Foreign Direct Investment: Avoiding Simplicity, Embracing Complexity
โ Scribed by Stephen D. Cohen
- Year
- 2007
- Tongue
- English
- Leaves
- 382
- Category
- Library
No coin nor oath required. For personal study only.
โฆ Synopsis
Large companies doing business on a global basis increasingly dominate the production and marketing of the world's goods and services. This book analyses multinational corporations.
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