Motivating employees to "live the brand": a comparative case study of employer brand attractiveness within the firm

✍ Scribed by Maxwell, Rachael; Knox, Simon

• Book ID: 126627643
• Publisher: Westburn Publishers Ltd
• Year: 2009
• Tongue: English
• Weight: 250 KB
• Volume: 25
• Category: Article
• ISSN: 0267-257X
• DOI: 10.1362/026725709X479282