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Moderating effect of cultural values on decision making of gift‐giving from a perspective of self‐congruity theory: an empirical study from Chinese context

✍ Scribed by Liu, ShiXiong; Lu, YanXiong; Liang, QiuPing; Wei, ErYue


Book ID
125532974
Publisher
Emerald Group Publishing Limited
Year
2010
Tongue
English
Weight
331 KB
Volume
27
Category
Article
ISSN
0736-3761

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