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Models and software for improving the profitability of pharmaceutical research

✍ Scribed by Jiun-Yu Yu; John Gittins

Book ID: 108118397
Publisher: Elsevier Science
Year: 2008
Tongue: English
Weight: 252 KB
Volume: 189
Category: Article
ISSN: 0377-2217
DOI: 10.1016/j.ejor.2007.05.023

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## Abstract We introduce a computational model of the evolution of a value‐maximizing research‐based pharmaceutical firm and parameterize it using estimates of R&D costs, profit distributions, and candidate attrition rates. We use the model to estimate how the probability of surviving and covering