Media Theory for A Level: The Essential Revision Guide

✍ Scribed by Mark Dixon

• Publisher: Routledge
• Year: 2020
• Tongue: English
• Leaves: 241
• Category: Library

✦ Synopsis

Media Theory for A Level provides a comprehensive introduction to the 19 academic theories required for A Level Media study. From Roland Barthes to Clay Shirky, from structuralism to civilisationism, this revision book explains the core academic concepts students need to master to succeed in their exams

✦ Table of Contents

Cover
Half Title
Title Page
Copyright Page
Dedication
Table of Contents
Media language
1 Semiotics: Roland Barthes
Concept 1: denotation and connotation
Concept 2: the media's ideological effect
2 Structuralism: Claude Lévi-Strauss
Concept 1: binary oppositions
Concept 2: binary oppositions and ideological significance
3 Narratology: Tzvetan Todorov
Concept 1: the three act ideal
Concept 2: the ideological effects of story structure
4 Genre theory: Steve Neale
Concept 1: repetition and difference
Concept 2: industry effects on genre-driven content
5 Postmodernism: Jean Baudrillard
Key concept: the real and the hyperreal
Media representation
6 Representation: Stuart Hall
Concept 1: media representation processes
Concept 2: stereotypes and power
7 Postcolonial theory: Paul Gilroy
Concept 1: racial binaries, otherness and civilisationism
Concept 2: the legacy of Empire and British identity
8 Feminist theory: Liesbet van Zoonen
Concept 1: the female body as spectacle
Concept 2: masculinity in the media
9 Intersectionality: bell hooks
Concept 1: interconnected oppression
Concept 2: hooks' call to action
10 Gender as performance: Judith Butler
Concept 1: gendered identities are constructed through repetition and ritual
Concept 2: gender subversion and gendered hierarchies
11 Media and identity: David Gauntlett
Concept 1: traditional and post-traditional media consumption
Concept 2: reflexive identity construction
Media industries
12 Ownership effects: James Curran and Jean Seaton
Concept 1: media concentration
Concept 2: effects of concentration on media content
Concept 3: diverse ownership creates diverse products
13 Regulation: Sonia Livingstone and Peter Lunt
Concept 1: citizen and consumer models of media regulation
Concept 2: regulation in the globalised media age
14 The culture industry: David Hesmondhalgh
Concept 1: maximising profits and minimising risks
Concept 2: the effects of the internet revolution are difficult to diagnose
Media audiences
15 Media modelling effects: Albert Bandura
Concept 1: violent behaviours are learned through modelling
Concept 2: audiences copy media modelling
16 Cultivation theory: George Gerbner
Concept 1: fear cultivation
Concept 2: media consumption leads audiences to accept mainstream ideologies
17 Reception theory: Stuart Hall
Concept 1: encoding and decoding
Concept 2: dominant, negotiated and oppositional decoding
18 Fandom: Henry Jenkins
Concept 1: fan appropriation
Concept 2: audience–producer convergence in the digital age
Concept 3: fans use participatory culture to effect wider social change
19 The end of audience: Clay Shirky
Concept 1: everybody makes the media
Concept 2: everyday communities of practice
Works cited
Index