Media in Process: Transformation and Democratic Transition

✍ Scribed by Sai Felicia Krishna-Hensel (editor)

• Publisher: Routledge
• Year: 2016
• Tongue: English
• Leaves: 193
• Series: Global Interdisciplinary Studies Series
• Edition: 1
• Category: Library

✦ Synopsis

The post-communist development of media systems has been uneven in the countries of the region. Television and newspapers, together with the emergence of social media, have had great influence on the political debate in various countries. Ownership of the media has been a factor in many instances. The integration of traditionally isolated Central/Eastern Europe into larger, worldwide trends has fundamentally changed the way we look at the media in this region. This volume proposes to address the transition of the media and communication industries in the contemporary period.

The contributions discuss, among other things, the obstacles that still remain for the media to play an effective watchdog role in the new democracies, and whether the advent of the Internet and social media has helped or hindered the transformation to a powerful, independent media. The discussion further examines whether advertising agencies have targeted post-communist citizens differently than those in Western European countries and if the media markets in the post-communist region are fundamentally different than in Western Europe and North America. A second focus of the volume is the media coverage of social issues like domestic violence, which is intended to draw attention to these issues and influence policy in a more aware and open society. This establishes the trend of post-communist media following the example of western media practice.

The implications of the Central European media transformation for the newly transforming media markets in the post-Soviet space suggest a new phase in the development of the medium. The impact of global influences on regional expression is an important aspect of the political and social changes that are underway. This volume makes an important interdisciplinary contribution in examining the development of the media.

✦ Table of Contents

Cover
Half Title
Series Information
Title Page
Copyright Page
Table of Contents
List of Tables and Figures
List of Contributors
Introduction
References
1 Different Trajectories of Post-Communist Media Systems
Overview
Introduction
Media Structures and Political Influences
Foreign Ownership
Media and Political Power
The Media Economy and Market
Journalistic Practices: Domestication of Foreign Formats and Practices
Why Are There Differences Between CEE and CIS Countries?
Conclusion
References
2 Media Uses in Ukraine’s War with Itself
Introduction
The Western Media War on Russia
Russophobic Rhetoric in Ukraine
History and Politics
Debasing the Opponent, Prolonging the War
Conclusion
References
3 The Belated and Bedeviled Media Transition in Serbia
Introduction
The Daunting Task of Facing Serbia’s Past
The Beginning of Media Transition
Problems and Controversies over Changes in the Media System
Non-Transparent Ownership Endangers Media Freedom
State Buys Influence with Budgetary Payments
The Media in the Shadow of Advertising Agencies
Soft Censorship and Self-Censorship
Tabloidization of Serbian Society
Media Strategy and New Laws
Conclusion
References
4 Comrades to the Rescue: Czechoslovakia in 1968 and Ukraine in 2014 Through the Lens of Izvestia
Introduction
From 1989 to Putin
Methodological and Theoretical Framework
Findings
Czechoslovakia
Ukraine
References
Online
5 Romanian Advertising During the Transition Period: Recovering National Brands
Introduction
The Transition Framework in Post-Communist Countries
The Development of Marketing in Post-Communist Romania
Romanian Advertising in the Post-Communist Transition
Development of Romanian Brands after the 1989 Revolution
Positioning of Surviving Brands During the Transition in Romania
Target Evolution of Surviving Brands During the Romanian Transition
The Main Communication Strategies that Reflect the Romanian Transition in Advertising Campaigns
The Main Local Features Revealed by Advertising Campaigns from 1990 to 2014
Conclusion
References
6 Interaction Networks of the Hungarian Media
Introduction
Political Polarization and the Media
Hypotheses and Methods
Issue Selection
Data Collection
Nodes, Connections, Properties, Modularities, and Metrics
Results
General Description of the Structure of Network A
Clusters in Network A
Centralities in Network A
Group structures in Network B
Conclusions
References
7 The Role of Gatekeepers in the Social Construction of Reality in the Albanian News Media: Impact on the ...
Introduction
Theoretical Perspective
The Role of News in the Social Construction of Reality
Childhood as a Social Construction and the Representation of Children in Albanian News
The State of the News Media in Albania
Media Owners
Advertising
Journalists
Conclusion
References
8 Covering Domestic Violence Against Women in Georgian Print Media, and Problems of Journalism Ethics
Introduction
Previous Studies
Research Questions and Methods
Main Research Findings
Quantitative Research
Report on Qualitative Research
Scandalous Coverage
Identification of the Victim
The Use of Victim-Blaming Language
Gender Stereotypes
Lack of Knowledge and Education
Conclusions and Recommendations
Recommendations of this Research
Limits of Our Study and Plans for Future Research
References
Epilogue
Appendix 1. List of Interviewers
Appendix 2. In-depth Interview Questions
Index