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Media Effects Research: A Basic Overview

โœ Scribed by Glenn Grayson Sparks


Publisher
Cengage Learning
Year
2015
Tongue
English
Leaves
370
Edition
Paperback
Category
Library

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โœฆ Synopsis


MEDIA EFFECTS RESEARCH, FOURTH EDITION, provides an excellent introduction for students studying mass media's effects on society. Through an engaging narrative style, the author presents fascinating research findings on media's impact and related mass media theories. Students are provided with a clear perspective of the relationship between science, methods, and practical questions about the effects of mass media.


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