𝔖 Bobbio Scriptorium
✦   LIBER   ✦

Measuring the Value of Information Services.

✍ Scribed by Hillier, James

Book ID
120496514
Publisher
American Chemical Society
Year
1962
Weight
522 KB
Volume
2
Category
Article
ISSN
0021-9576

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## Abstract The importance of perceived value in customer decision making is well known. However, few studies assess empirically the direct effects of various perceived value dimensions on post‐purchase behavior. This article examines differences between information and entertainment mobile content