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Measuring the benefits of health promotion programmes: Application of the contingent valuation method

โœ Scribed by Josephine Borghi; Stephen Jan

Book ID
116516810
Publisher
Elsevier Science
Year
2008
Tongue
English
Weight
235 KB
Volume
87
Category
Article
ISSN
0168-8510

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## Abstract In this study, the convergent validity of the contingent valuation method (CVM) and travel cost method (TCM) is tested by comparing estimates of the willingness to pay (WTP) for improving access to mammographic screening in rural areas of Australia. It is based on a telephone survey of