✦ LIBER ✦
Measuring purchase decision involvement for financial services: comparison of the Zaichkowsky and Mittal scales
✍ Scribed by Foxall, Gordon R.; Pallister, John G.
- Book ID
- 125518793
- Publisher
- Emerald Group Publishing Limited
- Year
- 1998
- Tongue
- English
- Weight
- 144 KB
- Volume
- 16
- Category
- Article
- ISSN
- 0265-2323
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