✦ LIBER ✦
Marketplace and personal space: Investigating the differential effects of attachment style across relationship contexts
✍ Scribed by Matthew Thomson; Allison R. Johnson
- Publisher
- John Wiley and Sons
- Year
- 2006
- Tongue
- English
- Weight
- 251 KB
- Volume
- 23
- Category
- Article
- ISSN
- 0742-6046
No coin nor oath required. For personal study only.
✦ Synopsis
Abstract
An individual's tendencies in purely personal relationships seem to lead to related tendencies in consumer relationships. The following article presents a study that illustrates how individual differences in personal relationship attachment style can be used to predict the likely success of consumer relationships. In addition, it illustrates how the success of consumption versus nonconsumption relationships can be explained by the effect of attachment style on the individual's perception of qualities of the relationship. © 2006 Wiley Periodicals, Inc.