Marketing, public relations, and how Web 2.0 is changing their relationship: A qualitative assessment of PR consultancies operating in Spain

✍ Scribed by Estanyol, Elisenda

• Book ID: 118024282
• Publisher: Elsevier Science
• Year: 2012
• Tongue: English
• Weight: 239 KB
• Volume: 38
• Category: Article
• ISSN: 0363-8111
• DOI: 10.1016/j.pubrev.2012.04.006