This 6th edition of The Marketing Book maintains its pre-eminent position as the first point of reference for marketers needing up-to-minute marketing thinking. Taking into account the emergence of new subjects and new authorities, Michael Baker and co-editor Susan Hart have renewed and added to the
โฆ LIBER โฆ
Marketing nonprofit organizations
โ Scribed by Ronald L. Vaughn
- Book ID
- 112834006
- Publisher
- Sage Publications
- Year
- 1981
- Tongue
- English
- Weight
- 59 KB
- Volume
- 9
- Category
- Article
- ISSN
- 0092-0703
No coin nor oath required. For personal study only.
๐ SIMILAR VOLUMES
The Marketing Book || Marketing for nonp
โ
SARGEANT, A
๐
Article
๐
2008
๐
Elsevier
๐
English
โ 30 KB
Cause-related marketing, fundraising, an
โ
Thomas A. Hemphill
๐
Article
๐
1996
๐
John Wiley and Sons
๐
English
โ 998 KB
This article provides policy guidance to environmental nonprofit organizations, and, secondarily, to other nonprofits, that are considering entering into a cause-related marketing (CRM) alliance. Toward that end, insights into establishing CRM committees, sponsorship development, and regulatory awar
Creativity and the nonprofit marketing o
โ
Dr Ian Fillis
๐
Article
๐
2005
๐
John Wiley and Sons
๐
English
โ 40 KB
Integrated Marketing Communications for
โ
Henley, Teri Kline
๐
Article
๐
2001
๐
Haworth Press Inc
๐
English
โ 477 KB
Managing nonprofit marketing
โ
Dennis L. Johnson
๐
Article
๐
1979
๐
John Wiley and Sons
โ 479 KB
Nonprofit organizations shaping the mark
โ
Herlin, Heidi; Pazirandeh, Ala
๐
Article
๐
2012
๐
Elsevier Science
๐
English
โ 385 KB