๐”– Bobbio Scriptorium
โœฆ   LIBER   โœฆ

Marketing leadership in hospitality

โœ Scribed by Bowen, John T.


Book ID
122597211
Publisher
Elsevier Science
Year
1989
Tongue
English
Weight
81 KB
Volume
8
Category
Article
ISSN
0278-4319

No coin nor oath required. For personal study only.


๐Ÿ“œ SIMILAR VOLUMES


Marketing Hospitality into the 21st Cent
โœ Crawfordโ€Welch, Simon ๐Ÿ“‚ Article ๐Ÿ“… 1991 ๐Ÿ› Emerald Group Publishing Limited ๐ŸŒ English โš– 800 KB
Marketing practice in small tourism and
โœ Martin Friel ๐Ÿ“‚ Article ๐Ÿ“… 1999 ๐Ÿ› John Wiley and Sons ๐ŸŒ English โš– 136 KB

There has been a paucity of research into the marketing practices and approaches of small tourism and hospitality ยฎrms, until the 1990s. This paper goes some way towards improving knowledge in this area by reporting the ยฎndings of the ยฎrst national survey of small tourism and hospitality ยฎrms in the

Insightful Social Marketing Leadership
โœ Lagarde, F. ๐Ÿ“‚ Article ๐Ÿ“… 2012 ๐Ÿ› Taylor and Francis Group ๐ŸŒ English โš– 140 KB