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Marketing Education Online: A Case study of New Zealand Higher Education Institutions

✍ Scribed by Khan, Rubaiyet Hasan


Book ID
121754909
Publisher
Elsevier
Year
2013
Tongue
English
Weight
266 KB
Volume
103
Category
Article
ISSN
1877-0428

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## Abstract In the paper, we discuss the available research in the field of knowledge management (KM) from the specific perspective of higher educational (HE) institutions, as organisations comprised of experts. Based on the literature review, we develop a KM audit instrument and apply it to a spec