Marketing: An introductory text: Michael J. Baker, Macmillan (1991), 5th edn, 646 pp., £40.00 hard, £13.99 paper

• Book ID: 116022747
• Publisher: Elsevier Science
• Year: 1992
• Tongue: English
• Weight: 132 KB
• Volume: 25
• Category: Article
• ISSN: 0024-6301
• DOI: 10.1016/0024-6301(92)90226-r