Market prominence biases in sponsor identification: Processes and consequentiality

✍ Scribed by Michel Tuan Pham; Gita Venkataramani Johar

• Publisher: John Wiley and Sons
• Year: 2001
• Tongue: English
• Weight: 209 KB
• Volume: 18
• Category: Article
• ISSN: 0742-6046
• DOI: 10.1002/1520-6793(200102)18:2<123::aid-mar1002>3.0.co;2-3