𝔖 Bobbio Scriptorium
✦   LIBER   ✦

Mapping managers’ market orientations regarding new product success

✍ Scribed by Beverly B. Tyler; Devi R. Gnyawali


Book ID
117564129
Publisher
John Wiley and Sons
Year
2002
Tongue
English
Weight
483 KB
Volume
19
Category
Article
ISSN
0737-6782

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