✦ LIBER ✦
Managing the Design Innovation–Brand Marketing Interface: Resolving the Tension between Artistic Creation and Commercial Imperatives
✍ Scribed by Michael B. Beverland
- Book ID
- 110754013
- Publisher
- John Wiley and Sons
- Year
- 2005
- Tongue
- English
- Weight
- 154 KB
- Volume
- 22
- Category
- Article
- ISSN
- 0737-6782
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