✦ LIBER ✦
Managing the co-created brand: Value and cultural complementarity in online and offline multi‐stakeholder ecosystems
✍ Scribed by Gyrd-Jones, Richard I.; Kornum, Niels
- Book ID
- 123004605
- Publisher
- Elsevier Science
- Year
- 2013
- Tongue
- English
- Weight
- 253 KB
- Volume
- 66
- Category
- Article
- ISSN
- 0148-2963
No coin nor oath required. For personal study only.