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Managing seller-buyer new product development relationships for customized products: a contingency model based on transaction cost analysis and empirical test

✍ Scribed by Rodney L. Stump; Gerard A. Athaide; Ashwin W. Joshi


Book ID
119551174
Publisher
John Wiley and Sons
Year
2002
Tongue
English
Weight
171 KB
Volume
19
Category
Article
ISSN
0737-6782

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