Managerial ratings of written compositions: Impact of information technology on the persuasiveness of communications
โ Scribed by Rex Bennett; Douglas Durand; Sam Betty
- Publisher
- Elsevier Science
- Year
- 1990
- Tongue
- English
- Weight
- 548 KB
- Volume
- 19
- Category
- Article
- ISSN
- 0378-7206
No coin nor oath required. For personal study only.
โฆ Synopsis
and a Ph.D. from the University of North Carolina at Chapel Hill. He has published numerous articles on marketing planning, marketing research, services marketing, and communications in such journals as Information and Management, Journal of Communication, Journal of Retail Marketing Quarterly. Dr. Bennett has Banking, and Health extensive consulting experience with such companies as me American Bankers Association, Citicorp,
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