✦ LIBER ✦
Long-range scenario research as a factor in long-range consumer marketing planning Kenneth Traynor and Susan C. Traynor, The journal of consumer marketing (Winter 1990), pp. 5–14 (GPL)
- Book ID
- 122234384
- Publisher
- John Wiley and Sons
- Year
- 1990
- Tongue
- English
- Weight
- 283 KB
- Volume
- 7
- Category
- Article
- ISSN
- 0737-6782
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