✦ LIBER ✦
Localization in international branding: a longitudinal comparison of the Chinese names of foreign brands in Hong Kong between 1987-1988 and 1994-1995
✍ Scribed by Chan, Allan K.K.
- Book ID
- 126623846
- Publisher
- Taylor and Francis Group
- Year
- 1997
- Tongue
- English
- Weight
- 204 KB
- Volume
- 3
- Category
- Article
- ISSN
- 1352-7266
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