Lessons from the front line: two key ways in which the internet has changed marketing forever

✍ Scribed by Xavier Drèze

• Publisher: John Wiley and Sons
• Year: 2005
• Tongue: English
• Weight: 79 KB
• Volume: 21
• Category: Article
• ISSN: 1524-1904
• DOI: 10.1002/asmb.588