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Cover of La communication

La communication

✍ Scribed by Sfez, Lucien


Publisher
PUF
Year
2010
Tongue
French
Weight
72 KB
Series
Que sais-je ? 2567.08
Category
Fiction

No coin nor oath required. For personal study only.

✦ Synopsis


La communication envahit tous les domaines : communication d’entreprise, marketing politique, pages « communication » de nos journaux, technocommunication, psychothérapies de groupe pour apprendre à « communiquer », etc.
En soi, communiquer ne veut rien dire. Il y a en revanche des théories et des pratiques et des techniques de la communication que cet ouvrage expose et discute. Représentative, expressive ou confondante, les formes de la communication y sont décrites ainsi que les idéologies qui les portent afin de permettre à chacun de décrypter ce phénomène fondamental de nos sociétés contemporaines.


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