✦ LIBER ✦

Journal of Business-to-Business Marketing Part III: JBBM Book Reviews

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

The Journal of Business-to-Business Mark

✍ Dant, Rajiv P.; Lapuka, Ivan I. 📂 Article 📅 2008 🏛 Haworth Press Inc 🌐 English ⚖ 55 KB

Contributions of Business-to-Business Ma

✍ Arch G. Woodside 📂 Article 📅 1997 🏛 Elsevier Science 🌐 English ⚖ 98 KB

Reply to Commentaries by Dant & Lapuka,

✍ Mummalaneni, Venkatapparao; Lichtenthal, J. David; Wilson, David T. 📂 Article 📅 2008 🏛 Haworth Press Inc 🌐 English ⚖ 77 KB

Book Review: Handbook of Market Segmenta

✍ Ruediger Klein 📂 Article 📅 2005 🏛 John Wiley and Sons 🌐 English ⚖ 115 KB

Book Review: Birth of the Multinational

✍ Lars Bengtsson 📂 Article 📅 2000 🏛 Springer 🌐 English ⚖ 210 KB

Building alliances to penetrate European

📂 Article 📅 1990 🏛 Elsevier Science 🌐 English ⚖ 116 KB