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Is the more always better? A comparative study of internal and external integration practices in new product and new service development

✍ Scribed by Homburg, Christian; Kuehnl, Christina

Book ID: 121990146
Publisher: Elsevier Science
Year: 2014
Tongue: English
Weight: 308 KB
Volume: 67
Category: Article
ISSN: 0148-2963
DOI: 10.1016/j.jbusres.2013.08.017

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