Introduction to Market Access for Pharmaceuticals

✍ Scribed by Mondher Toumi

Publisher: CRC Press
Year: 2017
Tongue: English
Leaves: 204
Edition: 1
Category: Library

No coin nor oath required. For personal study only.

✦ Synopsis

Market access is the fourth hurdle in the drug development process and the primary driver for global income of any new drug. Without a strategy in place for pricing, showing value for effectiveness and an understanding of the target purchasers’ needs, the drug will fail to reach its intended market value. Introduction to Market Access for Pharmaceuticals is based on an accredited course in this area, taken from the European Market Access University Diploma (EMAUD), and is affiliated with Aix Marseille University.

✦ Subjects

Pharmacy;Pharmacology;Pharmacy;Allied Health Services;Medicine & Health Sciences;New, Used & Rental Textbooks;Specialty Boutique;Pharmacology;Basic Sciences;Medicine;Medicine & Health Sciences;New, Used & Rental Textbooks;Specialty Boutique

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