Introducing Business Creativity: A Practical Guide

✍ Scribed by Newman, Jodie

• Publisher: Icon Books Ltd
• Year: 2013
• Tongue: English
• Series: Introducing (Thriplow England)
• Category: Library

✦ Synopsis

Introducing Business Creativity provides innovative techniques and proven theories to help you improve your creative thinking and get more out of yourself and your business. Whether you are trying to develop entirely new initiatives or redesign the way you operate, this book will help you break out of your old patterns of thought, think outside the box and generate pioneering ideas that you can put into action.

✦ Table of Contents

Title page
Copyright information
About the Author
Contents
Introduction
1. The Creative Process
2. Growing a Culture of Creativity
3. The Creative Tool Kit
4. Evaluating Your Ideas
Summary
Further Reading
Index.

✦ Subjects

Creative ability in business;Electronic books