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Internet Advertising and the Generalized Second-Price Auction: Selling Billions of Dollars Worth of Keywords

✍ Scribed by Edelman, Benjamin; Ostrovsky, Michael; Schwarz, Michael


Book ID
121221827
Publisher
American Economic Association
Year
2007
Tongue
English
Weight
232 KB
Volume
97
Category
Article
ISSN
0002-8282

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