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Internationalization's effect on marketing learning: A study of Syrian firms

โœ Scribed by Ibeh, Kevin; Kasem, Laila

Book ID
121705538
Publisher
Elsevier Science
Year
2014
Tongue
English
Weight
333 KB
Volume
67
Category
Article
ISSN
0148-2963

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## Abstract This study investigates how internationalization is associated with investing in HRM within entrepreneurial firms from emerging markets. Using a sample of 171 firms from India, China, and South Africa, we show that when firms internationalize either into more economically developed coun