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International Issues in Law and Public Policy || From Ghetto Marketing to Social Marketing: Bringing Social Relevance to Mainstream Marketing

✍ Scribed by Alan R. Andreasen

Book ID: 115540462
Publisher: American Marketing Association
Year: 1997
Tongue: English
Weight: 716 KB
Volume: 16
Category: Article
ISSN: 0748-6766
DOI: 10.2307/30000427

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