<p><span>This book looks at luxury brand management and strategy from theory to practice and presents new theoretical models and solutions for how to create and develop a worldwide luxury brand in the twenty-first century.</span></p><p><span>The book gives an overview of how a luxury brand is create
International Brand Strategy
β Scribed by Duffy, SeΓ‘n;
- Publisher
- Kogan Page, Limited
- Year
- 2020
- Tongue
- English
- Category
- Library
No coin nor oath required. For personal study only.
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