✦ LIBER ✦

Interference Effects of Contextual Cues in Advertisements on Memory for Ad Content

✍ Scribed by Anand Kumar

Book ID: 125584184
Publisher: Elsevier Science
Year: 2000
Tongue: English
Weight: 481 KB
Volume: 9
Category: Article
ISSN: 1057-7408
DOI: 10.2307/1480409

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