Innovation or marketing ploy: How do we distinguish between the two?

✍ Scribed by Larry J. Peterson

• Book ID: 117846692
• Publisher: Elsevier Science
• Year: 2001
• Tongue: English
• Weight: 34 KB
• Volume: 92
• Category: Article
• ISSN: 1528-395X
• DOI: 10.1067/moe.2001.117557