Influence of Reinforcement Contingencies and Cognitive Styles on Affective Responses: An Examination of Rolls' Theory of Emotion in the Context of Consumer Choice

✍ Scribed by GORDON R. FOXALL; MIRELLA YANI-DE-SORIANO

• Book ID: 109291836
• Publisher: John Wiley and Sons
• Year: 2011
• Tongue: English
• Weight: 389 KB
• Volume: 41
• Category: Article
• ISSN: 0021-9029
• DOI: 10.1111/j.1559-1816.2011.00823.x