๐”– Bobbio Scriptorium
โœฆ   LIBER   โœฆ

INFLUENCE OF DEMOGRAPHIC FACTORS ON CONSUMER PURCHASING PATTERNS AND PREFERENCES FOR GROUND BEEF

โœ Scribed by B. W. BERRY; R. W. HASTY

Book ID
111137134
Publisher
John Wiley and Sons
Year
1982
Tongue
English
Weight
461 KB
Volume
6
Category
Article
ISSN
1470-6423

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## Abstract Purchasing motives central to consumption experience are often overlooked in the international brand literature. This paper focuses on three primary purchasing motives โ€“ perceived prestige, perceived quality, and perceived value and explores their relative impact on purchase intentions