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[IEEE 2011 International Summer Conference of Asia Pacific Business Innovation and Technology Management (APBITM) - Dalian, China (2011.07.10-2011.07.12)] 2011 IEEE International Summer Conference of Asia Pacific Business Innovation and Technology Management - Consumer learning strategies for new product: The role of knowledge

✍ Scribed by Qiong Yao, ; ShiBiao Ding,

Book ID: 124050953
Publisher: IEEE
Year: 2011
Weight: 141 KB
Category: Article
ISBN: 1424496543
DOI: 10.1109/APBITM.2011.5996293

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