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[IEEE 2010 7th International Conference on Service Systems and Service Management (ICSSSM 2010) - Tokyo, Japan (2010.06.28-2010.06.30)] 2010 7th International Conference on Service Systems and Service Management - Evaluating the impact of a loyalty program: A case study in automobile industry

✍ Scribed by Kim, Kwang-Jae; Kim, Hyun-Jin; Kwon, Ryeok-Hwan

Book ID: 120290323
Publisher: IEEE
Year: 2010
Weight: 249 KB
Category: Article
ISBN: 1424464854
DOI: 10.1109/ICSSSM.2010.5530253

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