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[IEEE 2009 IEEE International Conference on Industrial Engineering and Engineering Management (IEEM) - Hong Kong, China (2009.12.8-2009.12.11)] 2009 IEEE International Conference on Industrial Engineering and Engineering Management - The valuation of money-back guarantees in retailing markets: A real option approach

✍ Scribed by Luo, Lieh-Ming; Lee, Hui-Tzu; Hsieh, Yu-Ping

Book ID: 118013953
Publisher: IEEE
Year: 2009
Weight: 678 KB
Volume: 0
Category: Article
ISBN: 1424448697
DOI: 10.1109/ieem.2009.5372959

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